Jonathan J.H. Zhu | Cheng-Jun Wang

Jumping over the Network Threshold of Information Diffusion

Thu, 18 Feb 2021 22:20:56 +0800

Cheng-Jun Wang, Jonathan J.H. Zhu

Internet Research

ISSN: 1066-2243

Publication date: 18 February 2021 Reprints & Permissions

Social influence plays a key role in determining the size of information diffusion. We test this hypothesis using a large dataset of information diffusion on social media. It finds that large network threshold, limited diffusion depth, and strong bursts become the bottlenecks that constrain online information diffusion.

Acknowledgements

Cheng-Jun Wang was supported by the Major Project of the National Social Science Fund of China (19ZDA324), the National Social Science Foundation of Jiangsu Province (19JD001), and the Fundamental Research Funds for the Central Universities (011014370119). Jonathan Zhu was supported in part by GRF11505119 from Hong Kong SAR Research Grants Council and HKIDS9360163 from City University of Hong Kong.

Citation

Wang, C.-J. and Zhu, J.J.H. (2021), Jumping over the network threshold of information diffusion: testing the threshold hypothesis of social influence, Internet Research, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/INTR-08-2019-0313

Jumping onto the Bandwagon of Collective Gatekeepers: Testing the Bandwagon Effect of Information Diffusion on Social News Website

Sun, 03 Mar 2019 22:20:56 +0800

Jumping onto the Bandwagon of Collective Gatekeepers: Testing the Bandwagon Effect of Information Diffusion on Social News Website

Cheng-Jun Wang $ ^{a,b}$ * , Jonathan J.H. Zhu ${^b}$

$^a$ Computational Communication Collaboratory, School of Journalism and Communication, Nanjing University, Nanjing, China

$^b$ Web Mining Lab, Department of Media and Communication, City University of Hong Kong, Hong Kong, China

Keywords

Information Diffusion; Collective Gatekeeping; Interpersonal Effects; Bandwagon Effects; Threshold Model

The results demonstrate that the bandwagon of collective gatekeepers is the primary driver for online news diffusion. Interestingly, the bandwagon effect of collective gatekeeping is moderated by the strength of interpersonal effects. The theoretical generalizations of this research contribute to our understanding about the impact of collective gatekeeping on information diffusion.

Highlights

Drawing on threshold models to capture the interpersonal effects and collective gatekeeping, we test our hypothesis with two novel datasets of information diffusion on social media.
The findings demonstrate that both bandwagon effect and interpersonal effect play important roles in collective gatekeeping on social media.
The bandwagon of collective gatekeepers is the primary driver for online news diffusion
The bandwagon effect of collective gatekeeping is moderated by the strength of interpersonal effects.

Telematics and Informatics

Received at Editorial Office 2 Jul 2018
Article 3rd revised 19 Feb 2019
Article accepted for publication 3 Mar 2019

Please cite this article as:

Wang, C-J. * , Zhu, J.J.H.(2019) Jumping onto the Bandwagon of Collective Gatekeepers: Testing the Bandwagon Effect of Information Diffusion on Social News Website, Telematics and Informatics. 41:34-45, doi: https://doi.org/10.1016/j.tele.2019.03.001

Discussing Occupy Wall Street on Twitter

Thu, 12 Sep 2013 00:00:00 +0000

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